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An introduction to Bilibili
I'm posting here three products that are doing very well. One is Google Earth - I often use it to learn geography. This product is great but not profitable. Scratch -- programming for children. I don’t know whether it makes money or not, but it’s also really great. Roblox, a kind of UGC sandbox game, which is very different from games that we usual
... See moreZhang Yiming • Zhang Yiming’s Last Speech: Part II
What’s the difference between content centred around utility versus entertainment? Looking at Xiaohongshu (shortened to XHS), often referred to as "China's Instagram and Pinterest", can reveal some answers on what that playbook looks like and how the company developed its own identity and philosophy.
Lillian Li • Xiaohongshu deep-dive
China believes more strongly in the potential of short video than America.
Eugene Wei • Tiktok, Emergent Creativity, The Limits of Social Graphs, and whatever else Eugene talked about (E1)
The future will require further growth of the user base into regions that XHS is not as unfamiliar with - the male population, the lower-tier cities population, the over 30 population - groups that are not the typical garrulous and aspirational set that XHS is used to. Will these dilute the community culture? Almost certainly. Will utility-based co... See more