Saved by sari
All Podcast Roads Lead to Video
Review the short history of podcasting and you’ll find a few seminal moments. There’s the format’s invention, of course, quickly followed by its official inclusion in the Apple iTunes directory. Then there’s Apple’s 2012 rollout of a standalone podcast app that was featured on the home screen of over a billion iPhones and iPads. Finally, we have th... See more
Simon Owens • Why most podcasters will benefit from the platform wars
Media never dies, it only morphs. The old way can only be understood as “compression” — the logical consequence of filtering ideas and people and stories through a tightly constrained broadcast feeding tube. What comes out feels like baby food. The late night talk format will surely be a casualty of media’s democratic revolution. Podcasts and their... See more
So first let me define what a video podcast is. In technical terms, it’s a series of videos released episodically and distributed through RSS and downloaded by viewers through syndication channels.