AI is eating search

If AI chatbots and AI-powered search results are summarizing everything for you, why would you go to a website? And if we all stop going to websites, what’s the incentive to put new content on the web? What’s going to stop shady characters from flooding the web with AI-generated spam to try and game these systems? And if we succeed in choking the w... See more

The explosion of generative AI made us pause and consider what was possible now that wasn’t a year ago. We tried many ideas which didn’t really click, eventually discovering the power of turning every feed and job posting into a springboard to:

• Get information faster , e.g. takeaways from a post or learn about the latest from a company.


• Connect the

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I suspect billions of people will be happy to receive their answers to complicated queries directly on the search results page, uninterested in where the information comes from, so long as it’s accurate enough.

But to everyone who depended even a little bit on web search to have their business discovered, or their blog post read, or their journalism... See more