Agencynomics

make a list of the things you enjoy doing and let's see how we could combine meeting people with common shared interests.

Telling customers up front to expect certain challenges at certain stages, means there are no surprises.

There is always someone out there who is great at delivery, but no one will work harder to sell your company to clients than you.

Have clear targets that you have to keep hitting.

FIFTEEN MINUTE FINANCE The structure of your finance team depends on many variables such as business size, client numbers and the type of accounting package used. Our book, which mostly advises companies

but for others it may very well prove to be an even more significant challenge to running an Agency - despite how good making the change might seem initially on paper. Chapter 3: Money, Money, Money

problem with chasing unrealistic sales targets is that, as you constantly miss them, your business starts to lose confidence

always recruit behind the sales curve, remembering that it’s better to find new business and then recruit a team in line

generating (or planning to generate) revenues between £50,000 and £5m, will show you how many people you will need to work on your company finances at any one time, matching the level of resources to the size of business. We feel your finance team should be able to provide an MD with any vital financial information within 15 minutes. If they can't,

for most Agencies fame is probably a minimum 10-year journey.