Adwords killed the web
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Adwords killed the web
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A sense of dread as I see this. We are slowly seeing the end of the open web.
- AI search powered experiences take away clicks from high quality publishers in aggregate +
- Crawlbots from AI companies not playing by the rules
leading to
- High quality publishers are looking to... See more
Vivek Raghunathanx.comOnce upon a time, the Internet was predicated on user-generated content. The hope was that ordinary people would take advantage of the Web’s low barrier for publishing to post great things, motivated simply by the joy of open communication. But then ad sales came into play.
That business model is still what most of the Internet relies on today.... See more
That business model is still what most of the Internet relies on today.... See more
Kyle Chayka • How the Internet Turned Us Into Content Machines
