Adam Silver Is the Winner in the Battle for the NBA’s Rights Future
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Adam Silver Is the Winner in the Battle for the NBA’s Rights Future
Sports journalism's unique power to hold the wealthy accountable in an algorithm-driven, conflict-averse media landscape.
TRANSCRIPT
And so what does that kill? One of the things it kills is, I think, the element of the most ancient storytelling technique, which is something you did not know before. surprise as a concept has been so undervalued to the point where i get to be again to borrow a metaphor from earlier feeling like uh a one-eyed man in the land of the blind sometimes
... See moreWhile some leagues are more diversified than the NFL, the major predicament faced by traditional sports leagues is the same: big media pays for big sports because of big advertising. Big advertising in 2020 has more places to put it's money than ever before, and American consumers are increasingly spending their entertainment time with streaming... See more
Lea Boreland • Adapting sports
Thus, as the cable-tv-dominated status quo crumbles, pro sports will develop a new playbook, centered around better telling player stories. Players will also have more opportunity to tell and sell these stories themselves, direct-to-consumer:
Lea Boreland • Adapting sports
This model isn't only creating a loyal audience but making money. Barstool Sports' annual revenue in 2019 was between $90M - $100M (Barstool Sports was purchased by Penn Gaming for $450MM in 2020). A majority of the revenue came from podcasts, merchandising, and gambling. Yes, some of their revenue is ad-supported, but it's a unique model.... See more
Ari Lewis • How Dave Portnoy Single Handedly Changed the Media Business Forever — Ari Lewis
The legacy companies (Disney, NBCU, Paramount, WBD, Fox) are stuck in a purgatorial period between media systems, trying to wring out the massive but rapidly declining profits of the linear age while transitioning to the sports streaming era. It’s like that puzzle in Die Hard with a Vengeance where Bruce Willis and Sam Jackson must move exactly the... See more