added by sari · updated 8mo ago
Act 1: From Linear Businesses to Aggregators and Back — Packy McCormick
- In a response to a critique of Aggregation Theory, Ben Thompson wrote “And sure, at some point the Aggregator may integrate backwards into distribution or supply, but the foundation of their power comes from aggregating demand, something that was not possible before the Internet.” I agree that these companies’ power comes from aggregating demand, b... See more
from Act 1: From Linear Businesses to Aggregators and Back — Packy McCormick by Packy McCormick
sari added 3y ago
- Aggregators can leverage their demand ownership, data advantage, and superior customer experiences to capture more of the profits in their value chain.
from Act 1: From Linear Businesses to Aggregators and Back — Packy McCormick by Packy McCormick
sari added 3y ago
- The internet enables Aggregators to shift the chokepoint in the value chain from supply to demand. The monopolies of the 20th centuries - U.S. Steel, Standard Oil, American Tobacco - exerted power through their control of supply. The largest companies in the 21st century are winning by first controlling demand, and using the strength and scale of t... See more
from Act 1: From Linear Businesses to Aggregators and Back — Packy McCormick by Packy McCormick
sari added 3y ago