Our principlesCreation over consumptionTrue happiness comes from deepening your friendships, not racking up more of them. So why do most social products feel so shallow, with a double-tap to like and meaningless story replies? We think friendship is an act of creation, not consumption. After all, the effort is where the love is.Simple apps, not... See more

ID by amo is a new kind of social profile that you make with your friends, on a limitless board.

No grid to curate, followers to collect, or meaningless story replies. Just you and the crew, sharing what makes you, you.