When we think about creativity, we often become a bit myopic in our approach, thinking that it’s only for ourselves, but it’s so much greater. Creativity allows us to leave parts of our experiences and our heart with those on the receiving end. And whether it’s now, or long after we’ve left this planet, I believe there’s a reason for it all.

Is that not the kind of lasting success that every creative person strives for? To produce something that is consumed (and sells) for years and years, that enters the “canon” of our industry or field, that becomes seminal, that makes money (and has impact) while we sleep, even after