A Media Ownership Model: Why Subscribe When You Can Invest?

As Jarrod Dicker puts it, why subscribe when you can invest? If Substack lets you support creators by subscribing, Mirror lets you own a financial stake in their work.

Independent internet-native creators leverage the internet’s frictionless content creation and distribution, but they’re still trapped by traditional business models like subscriptions and advertising.

A subscription model is based on the promise of the production of future gated content. A publication or creator is paid to continue production, not ... See more

One reason this is personally interesting to me is that I sense a comparable network happening here at Substack, where a huge amount of the value created is flowing to the creators. Now, it's true Substack authors don't participate in the enterprise value of Substack, Inc, but theoretically that could be part of the package through more traditional... See more

Substack identified a business model (subscriptions) that aligns reader, writer, and company incentives.