A Guide on Page Design, White Space, and Readability
Keep it clean and simple. Contrary to popular belief, the fewer choices on the website the better. On my current webpage, there are three options: click on one of my new releases and go to Amazon, join my newsletter to get something free, or navigate through the drop down bars to find individual series pages. Mostly, my landing page emphasizes two
... See moreScott Moon • The Writing Dream: and How to Make it to Happily Ever After
Make it easy to read by using lots of background white space, with text headers and items grouped in small boxes or small sizes for quick page scanning.
Ian Daniel • E-commerce Get It Right! Step by Step E-commerce Guide for Selling & Marketing Products Online. Insider Secrets, Key Strategies & Practical Tips, Simplified for Your Startup & Small Business
To make an article more inviting, gently:
- Divide sections using subtitles
- Vary paragraph length
- Vary the tone with asides and snappers
- Use interstitials (quotes, statistics, images)
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Remove all body text and just look at headings. Does the page work when just reading the headings?