A Complete Guide To Digital Product Strategy and Management
Product Strategy is a rigorously logical and executable plan. The Product Strategy defines how the product will drive the company's strategy and enable the company to achieve its mission.
Ravi Mehta • The Product Strategy Stack — Reforge
Mila Superstar added
Being good at strategy is also one of the defining characteristics of a senior Product Manager. For good reason — a well-crafted strategy can change the trajectory of a business, while a bad strategy is a huge waste of time and money.
Lenny Rachitsky • Getting better at product strategy
Emilie Kormienko added
The job of a product manager is to marshal the resources of their team to drive business value. Your team will be given problems (e.g. grow adoption of a product, reduce churn of a service, increase conversion of a flow), and your responsibility will be to guide your team to make it less of a problem. A strategy, paired with a clear vision, is esse... See more
Lenny Rachitsky • How to Get Into Product Management (And Thrive) ✨
sari added
Product strategy is the process of defining what you want to achieve and how you plan to get there.
AD88 added
Strategize: Product Strategy and Product Roadmap Practices for the Digital Age
amazon.com
This starts with a clear and compelling product vision, and the path to achieving that vision is the product strategy.
Marty Cagan • INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group)
Product management is a career, not just a role you play on a team. The product manager deeply understands both the business and the customer to identify the right opportunities to produce value. They are responsible for synthesizing multiple pieces of data, including user analytics, customer feedback, market research, and stakeholder opinions, and... See more
Melissa Perri • Escaping the Build Trap: How Effective Product Management Creates Real Value
sari and added
Besides significantly increasing your chance of delivering something that can power your business, the product strategy now gives you a tool to align your product work with your sales and marketing organizations.