An invigorating mass of small and independent brands, which aren’t constrained by public ownership, are rejecting corporate operations in favour of slower, localised, and intentional fashion production. They’re reconfiguring what is meant by the word “success” as they go. There’s so much creative potential when the pressure to exponentially expand... See more
good on you • Degrowth: The Future Fashion Could Choose
https://www.voguebusiness.com/story/fashion/are-diy-creators-fashions-next-big-influencers
“Sustainable shopping is huge for Gen Z,” Stanback adds. For a generation fatigued by fast fashion and algorithm-driven sameness, crafting offers both self-expression and mindful consumption.
For Ruby Gold, founder of Orchard, craft channels sentimentality into
In order to protect exclusivity, stores had to commit to even larger buys, ordering more clothes than they could possibly sell. Then, when they couldn’t move the stuff, they’d return it. Thanks to the rise of fast fashion and the luxury market’s simultaneous attempt to keep up with its impossible pace, it all started to feel disposable. So... See more
Irina Aleksander • Sweatpants Forever: How the Fashion Industry Collapsed
It’s been a complicated year for luxury. The sector was already grappling with slowing growth but now American tariffs have disrupted global supply chains, driven prices upwards and dented consumer confidence.
But there’s another, deeper long-term challenge that the industry needs to contend with: the perceived... See more
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