🧩 4 simple steps for successful storytelling
Storytelling Made Easy: Persuade and Transform Your Audiences, Buyers, and Clients — Simply, Quickly, and Profitably
Michael Hauge • 1 highlight
amazon.com
Put simply: to highlight the importance of storytelling in work, in life, in all things.A business without a clear story resembles a car without an engine. No matter how much you kick, scream, or turn its crankshaft over, it won’t go anywhere. It’s no more than a dead vehicle sitting (or a dead company walking, for that matter).Like near all things... See more
Tom White • Once Upon a Time
Unleash the Power of Storytelling: Win Hearts, Change Minds, Get Results
Rob Biesenbach • 1 highlight
amazon.com
We perceive through images. We think in metaphors. We learn by stories. We create with fantasy.
wearecollins.com • 101 Design Rules
Stories Sell: Storyworthy Strategies to Grow Your Business and Brand
Matthew Dicks • 5 highlights
amazon.com