By having that freedom you can find the spaces you align the most with.The desires of the post-individual are different than what we had in the past.

Optimising the personal well-being of the creator vs the creator listing in the algorithm.Making things that feel like they matter vs something that grabs people’s attention.

About the problems of the Creator Economy There is a desire to be seen how you wish to be seen. Content today is presented without almost zero context, e.g. videos on Youtube recommended by an algorithm.

Thinking of a project as a label means thinking in “Releases”. Releasing work into the public and letting it go.

About his approach to crypto Got into crypto when he understood that it is an opportunity to define values numerically, to express them in a new medium, to build systems that respond to an input and desired output beyond just the growth rate or financial take of a system.

If we want people to make different decisions is to challenge people what to think of the self. Who are you, what are all the dimensions of you? It’s in those dimensions that you challenge what you care about. That person has a different sense of what is right and what is wrong.

About values and the selfAll of this makes people question who they want to be. There’s a need that’s not being answered in economic terms or about status. It’s about belonging, being seen, recognised.

Every creator has a group that they can BELONG if they choose to.

About MetalabelAbstracting the concept of a label away from the music industry: it’s a hyperstructure (borrowing the term of Jacob Horne from Zora) that I call the metalabel. It’s a person or group of people creating a common identity for a shared purpose producing public releases that manifests their point of view.