#211 with Julian Shapiro - The 3 Cheat Codes Startups Use to Print Cash

- Give customers a no brainer: make friction crazy low (so painless to add it, now you got exposure and you can pop out when relevant when you can provide the value you can offer them their savings and advertise a real account and take your percentage of the savings), e.g. chrome extensions like Honey, or give them money back with an economical ret... See more