#170

A strategy is not in itself a plan, but prepares the organization for the future by providing it with a framework for decision making, based on some basic choices about how to compete.

a strategy is a way to win. Although it’s seemingly that simple on one level, practitioners know that strategy is also about making choices. It’s about deciding not only what to do but what not to do. And it definitely involves making choices about who to involve, how to listen, which ideas to consider, and how to make tough decisions, as well as k

But think for a minute about the word strategy. What does it really mean? Strategy is how one intends to go about attaining a desired end. It is the means to an end. Thus, it is wholly impossible to have an effective strategy unless you are clear—absolutely crystal clear—about what the end point is. Strategy is a path to attaining your vision. Know