As Tim Chase, Global Field CISO, mentioned in his recent blog, one of the most common pitfalls security leaders face when presenting to a board is failure to tailor your security message to your audience.

CFOs understand risk and tradeoffs well, so present your security plan in that light. Rank your risk areas and clearly (in a non-jargon way) explain the impact of the risk area on the company, the coverage, and how the investment will help mitigate the risk.