Saved by Pedro Lucca
10 Keys to Building Successful Shared Universe Movie Franchises
Think of a Story Engine as the machine behind your main character’s quest – it’s what gives momentum and urgency to the story.
Daniel Calvisi • Story Maps: How to Write a GREAT Screenplay
The networked, fast-paced culture of the 21st century needs companies that can take complex subjects and turn them into cogent, compelling, and inspiring human narratives.
Sari Azout • From Product/Market Fit to Language/Market Fit: A New Brand Storytelling Framework
From Product/Market Fit to Language/Market Fit: A New Brand Storytelling Framework
Sari Azoutsariazout.medium.com
A good story makes a good film possible, while failure to make the story work virtually guarantees disaster.
Robert McKee • Story: Style, Structure, Substance, and the Principles of Screenwriting
No matter how clever or outlandish your scenario, it will not be compelling to an audience without characters we can invest in and root for.
Daniel Calvisi • Story Maps: TV Drama: The Structure of the One-Hour Television Pilot
Once you have a strong idea for a movie, your next step should be getting to know your lead characters. Strong, unique characters are the secret to a movie’s success. No matter what your story is, the events that construct it are happening to someone. And that someone better be interesting and, more importantly, must care about what is happening to... See more