Britt Gage

One of my mentors, Joe Hudson, goes a step further with what he calls the “Golden Algorithm.” It’s the idea that any problem you’re experiencing has a corresponding emotion you’re trying to avoid. By evading that feeling, you’re actually more likely to amplify it.

Back in the old days of ‘slow traditional culture’ there were plenty of conversations, music in the parlor and even daydreams about dating. But we didn’t count those. The real stuff was the solid stuff, the informal didn’t truly matter.

And now we live in a time where the previously informal is easy to measure.

But just because it’s measured doesn’t... See more

Every day, we make decisions. These require effort, and there’s probably a finite amount of energy available for these focused choices.

That’s why our digital habits matter. Not to save us five or ten minutes a day, but to save us from a few hundred unimportant decisions that break our flow.

For example, if instead of trying to come up with a unique... See more

There are plenty of clients who don’t actually want the cheapest choice. They want the best one, and a powerful estimate is the clue they use to choose.

I like to say that developers are “9-to-5-ers” and makers are “9 p.m.-to-early-morning-ers.” This might not be an entirely accurate description, but it captures the spirit. It hints at the key property of a maker: it’s not a kind of person. It’s a mindset. The same person who puts in their work hours at their day job becomes a maker extraordinaire... See more

Is the situation actually complicated or is it really quite straightforward, but you're making it complicated because it requires a lot of courage to make the straightforward decision?

If 0 to 1 is about product-market fit, -1 to 0 is about founder-market fit. Figure out what you want to build and why you are the right person to build it before you start.

The most valuable thing to pursue is also the hardest