aron
@aronshelton
Designing and navigating various contextual arrangements with an enigmatic sense of hope. #wayfinder
aron
New Media is opinionated about the internet’s infinite scale . It chooses to reject or play with the internet’s scale, opting to be handmade, limited quantity, or geared towards small groups of people who actively choose to receive it. New Media is not something to be fished from a stream, but a sacred pilgrimage one may embark upon.
Yancey Strickler • Formulary for New Media
WePresent | A collection of manifestos from activists and creatives
wepresent.wetransfer.com
Building a winning community-based brand is the process of being laser focused on a group of people with a shared identity, and developing something for them that makes them feel heard. Elements include establishing an identity that sparks excitement, using a shared language, creating s ocial content that makes them want to share yet feels... See more
Greg Isenberg • The Fast-Foodification of Everything
When you try to make something that solves everything, you obsess over questions of power: how to make something that is omnipotent and everlasting. But when you make something that does one thing well, the questions are much more personal: does it solve my problem? and for how long? and who for? and where will it push the space around it? I want... See more
Be specific
By handing the reins of discovery to the wisdom of instinct and following the path of maximal interestingness, we can find the kinds of unexpected discoveries that yield compression progress. This, though is the paradox of creativity: your work is done when it looks so simple that the consumer thinks they could’ve done it, which means they won’t appreciate how hard you worked.
The Ecstasy of Influence, by Jonathan Lethem
harpers.org
Inspiration could be called inhaling the memory of an act never experienced.
What made the trilogy so stunning and atypical as a sci-fi story was the fact that Liu wasn’t interested in interrogating whether humans deserved to survive. Instead, the novels explored the danger of connection, of the way a thought, once shared, can expand into an unstoppable force—a radical, terrifying ideology or a shrewd solution to a... See more
This is the first and most important test of alternative values. Can you take your own exit, and stay on the road. If the answer is no, there's no there there.