aron
@aronshelton
aron
@aronshelton
The Lifestyle era was not about creating culture; it was about attaching brands onto existing cultural contexts. It was not about shaping people; it was about sorting consumer demographics into niche categories. The new order we are entering into reverses this. For some organizations, culture has become the product itself, and products have become
... See moreAgain, we’re early in this evolution, but if I had to bet, I would put money on the internet growing from here via an ecosystem of small apps, maybe even personalized apps fed by our AI models, over the emergence of new huge centralized platforms. Of course, that creates the opportunity for centralization to emerge at the discovery layer.
It’s
... See moreMachine learning has put the human in an object-receptive position that goes beyond observation, indicating a potential gateway to introducing holistic ontologies into Western scientific and technological practices.
It doesn’t matter how much we summarize, at some point, effort is required. More summaries won’t automatically lead to more understanding.
The ‘laws of media’ can’t tell you everything about any medium, but it does give us something remarkable: predictability. We know that anything we can come up with will do these four things. It will amplify some part of us. It will make something obsolete. It will bring something back from the past in a new form. It will, when pushed, flip.
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