aron
@aronshelton
aron
@aronshelton

A protocol is a relatively simple and codified set of behaviors that, when adopted by a sufficient number of participants (human and/or artificial) in a situation, reliably leads to good-enough outcomes for all.

The ‘laws of media’ can’t tell you everything about any medium, but it does give us something remarkable: predictability. We know that anything we can come up with will do these four things. It will amplify some part of us. It will make something obsolete. It will bring something back from the past in a new form. It will, when pushed, flip.
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