Andrew McCluskey

As TikTok video essayist Rayne Fisher-Quann wrote in her Substack essay on “micro-individuality”, “everyone seems to be more obsessed with individuality and differentiation than ever before, while simultaneously participating in one of the most intoxicating lifestyle reproduction mechanisms in human history.”

In my early 30s I began to consider the mythic as a novel ‘aesthetic’. Calling myself “a wizard” was infinitely preferable to calling myself a “thought leader”, a “futurist” or a “consultant”. The archetype of wizard was much more enlivening and expansive; the mythic quality to it that appealed to me. And still does.