Andrew McCluskey

The antidote is boring: take less capital, get to profit sooner, and stay small enough to survive platform volatility. Earn resiliance through reputation.

Slow growth feels unglamorous until you wake up richer, calmer, and in control—while everyone else is still chasing the next trick.

‘if we use AI it’ll make an artist’s life easier’ crowd, who think using AI in art will protect their artists, not displace them.

“What follows from these discussions is me explaining why, usually over hours rather than minutes, that these tools have no place in a professional game development pipeline or production and actually hinder the... See more