Andrew McCluskey
@andrewmcc
Creator / Contributor at musicto
Andrew McCluskey
andrewmccluskey.com
There is nothing more difficult to take in hand, more perilous to conduct, or more uncertain in its success, than to take the lead in the introduction of a new order of things. —MACHIAVELLI, The Prince (1513)
Janna Levin • Black Hole Blues and Other Songs from Outer Space
roberto
Handbook - PostHog
posthog.com
Best company handbook I’ve read in a while
Belonging Without Othering: How We Save Ourselves and the World by john a. powell, Stephen Menendian
app.thestorygraph.com
What Are You Afraid Of? and Foundation Architecting
The root of all inequality is the process of othering – and its solution is the practice of belonging.
‘The cure for anything is salt water: sweat, tears or the sea.’ by Karen Blixen, writing as Isak Dinesen.
292 / Navigating trains and tensions in Europe
But in general, we’re going to get to a point where you’re a business, you come to us, you tell us what your objective is, you connect to your bank account, you don’t need any creative, you don’t need any targeting demographic, you don’t need any measurement, except to be able to read the results that we spit out.
Mark Zuckerberg just declared war on the entire advertising industry
Things that disappoint me and music2work2 marketing
Zuckerberg on the future of advertising
Swetrix
swetrix.com
Friends of DD enjoy a 15% discount. Use the code: DDN15
I'm fed up. At this point in my career, I'm tired of writing the most milquetoast, pushover, inoffensive, coddling copy that (seemingly) every brand wants to use in marketing and advertising communications. "We help build solutions." "Our people are our secret sauce.""Customer service sets us apart.""We're eco-friendly.Every brand says this. These... See more
Candace H. • Candace H. on LinkedIn: I'm fed up. At this point in my career, I'm tired of writing the most… | 274 comments
“You have to act as if it were possible to radically transform the world. And you have to do it all the time.” by Angela Davis
While numerous social, economic, and political factors can fuel feelings of insignificance, including actual or perceived societal injustices, social isolation, economic disparity, and threats to one's status among others, all promote feelings of vulnerability. Such vulnerabilities activate a motivational state whereby individuals engage in... See more
Countering Extremism Directive — Mindbridge
it’s the isolation that leads to desire for connection which in turn drives the mimicry - which in turn provides the safe space