Andrew McCluskey

BRIAN ENO

So what you see when you watch someone surfing is they take control momentarily, to situate themselves on a wave, and then they surrender. They’re carried along by it, and then they take control again, and then they surrender. I think that’s a very good analogy of what we do throughout our lives, actually. We’re constantly moving between... See more

The antidote is boring: take less capital, get to profit sooner, and stay small enough to survive platform volatility. Earn resiliance through reputation.

Slow growth feels unglamorous until you wake up richer, calmer, and in control—while everyone else is still chasing the next trick.

Something fundamental in our culture has ended. What exactly, I can’t quite put my finger on. As many things in the liminal, it’s hard to grasp. But if we want to birth something new out of it, we have to come to terms with endings. We have to come to terms with the ultimate ending, the very thing Covid-19 forces us to look at: our inevitable... See more

We pay everyone who works with Outside based on their skills, experience, and contribution to the team, and everyone earns more than what is considered a living wage where they live. This may make our prices surprising for clients who are used to a traditional outsourcing model, the primary benefit of which is cheap labor. Our goal is to... See more

You should find and support a scene that resonates with you, whether it's local or virtual. In 1985, you'd play at local bars; in 2024, it might be through Discord. But the essence is the same: you want a community because collective attention is key.