Andrew McCluskey
@andrewmcc
Creator / Contributor at musicto
Andrew McCluskey
andrewmccluskey.com
Our backlist brings in about a third of our annual revenues, so $300 million a year roughly, a little less.
— Michael Pietsch, CEO, Hachette
Elle Griffin • No One Buys Books
Catalog is everything…
Frontiers | Musicians, the music industry, and suicide: epidemiology, risk factors, and suggested prevention approaches
frontiersin.org
music and
Empathy and
great article
Here’s a stunning stat: more than 39,000 accounts on TikTok now have at least 1M followers. This creates “niche fame” where within a specific following, a creator may be a rockstar, but more broadly, that same creator may be completely unknown.
Clicks & Clout: How We Seek Status In the Digital Age
