Andrew McCluskey

You should find and support a scene that resonates with you, whether it's local or virtual. In 1985, you'd play at local bars; in 2024, it might be through Discord. But the essence is the same: you want a community because collective attention is key.

The A&R person is the first person to make contact with the band, and as such is the first person to promise them the moon. Who better to promise them the moon than an idealistic young turk who expects to be calling the shots in a few years, and who has had no previous experience with a big record company. Hell, he’s as naive as the band he’s... See more

“Stories have been used to dispossess and to malign.

But stories can also be used to empower, and to humanize.”

Chimamanda Ngozi Adichie