Too many businesses don’t really understand that the core of their business is making people feel good. Whether it’s walking into a store or a restaurant, or being on an airplane, most people go through life hoping that good things will happen to them, and they return to businesses that make those things happen.
One of our top-performing ads at Wiz literally says "DON'T BOOK A DEMO" Sounds dumb, but it works. A few things probably happen here: 1. 🥊 if you tell people...