Andrew McCluskey

Content creators, by definition, don’t care about what they’re creating but only about the fact that they’re creating something. If you are a creator and you care, you should never think of yourself as a “content creator”

“A society made up of human beings who have turned themselves into small businesses is basically the logical endpoint of free market capitalism, anyway. To achieve the current iteration of the American dream, you’ve got to shout into the digital void and tell everyone how great you are. All that matters is how many people believe you.” – Kai

The founder’s question isn’t just “what problem am I solving?”

It’s “Can my users name this problem yet, or do I have to name it for them?”

If they can name it, you’re in a race. You need to be faster, better, and cheaper than the alternatives they already see.

If they can’t, you’re in a different game. Your first job isn’t building the product. It’s... See more

In New York, people speak fast. In the American South, they speak slowly. Both of them are a form of politeness, understood in a different way. In New York, you speak quickly because you respect the value of the other person’s time and you don’t want to take up too much of it. In the South, you speak slowly because you want to respect the person by... See more