Adam Little
@alittle
Adam Little
Dialing up the FOMO backfires 87% of the time by actually increasing the odds your customer will be lost to no decision. Contrary to common belief, customers’ fear of messing up (FOMU) outweighs their fear of missing out on benefits (FOMO).
The surprising truth about what closes deals: Insights from 2.5m sales conversations | Matt Dixon (author of The Challenger Sale and The JOLT Effect)
How can you change your outlook by changing your perspective?
This is a story I love about three stonecutters:
One morning, three stonecutters working on a cathedral construction site were approached by a traveler who was interested in their work.
The traveler posed the same question to each, seeking to understand their perspectives on their labor.
T... See more
This is a story I love about three stonecutters:
One morning, three stonecutters working on a cathedral construction site were approached by a traveler who was interested in their work.
The traveler posed the same question to each, seeking to understand their perspectives on their labor.
T... See more
AI copy right issues
To win in business, you must be either a low-cost provider or differentiated. If you’re neither, competitors can “bully” you and take market share. Two questions can help you figure out whether you’re winning in these ways. First, could you match competitor price decreases and remain more profitable than them? If not, you’re not a low-cost
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