alice smith

Brands are just tools for consumers to describe their personality. If your personality is flat, then you wear obvious things.

In Curators are the new Creators, Gaby argues that this will create opportunities for curators — increasingly, we will pay people with good taste to help us sort through the ever-growing mass of information.

The business of good taste has been well documented. There are plenty of businesses that address the question “what should I read?”; The... See more

For thousands of years, Earth’s resources have been extracted by bodies, most of whom were not free. But now it’s our bodies and ourselves being extracted.

- Hans Ulrich Olbrist

this is interesting bc with the abundance of info, we are now turning to each other and those who we aspire to to see what they’re consuming to get the 'best' and their personal curations. Additionally, as ppl become more comfortable with wanting to know every detail, it's only a matter of time before we start using the 'following' feature on IG

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We don’t tell stories anymore.

We sell them.

Wrapped in rhythm. Dressed in sincerity. Built for reach.

And if you listen closely enough, you can hear the moan of the algorithm.

You must choose your way forward. The data shouldn’t tell you how to live—you train the AI to paint a more beautiful future - SSENSE

When reading about the motivation for launching these various curation initiatives, it’s clear that it’s not only about rebellion, but also about the critical act of archiving.

Algorithmic recommendations can be formulaic – if a person is creating a playlist, there’s always the potential for chaos, which is kind of fun.

As Shumon Basar put it, we're living in the era of LoreCore: 'a prevalent stage of reality in which we're all characters; characters who are also audiences.' From Coquette to Mermaid fashion, from Doe to Siren Eyes, codified styles are 'guiding' our characters' journey, while optimizing it for digital consumption.