Alex Burns

Since its founding in 2012, A24 has consistently been on the upswing. The company’s success doesn’t come down to one thing, but a variety of factors: the championing of up-and-coming auteurs (Ari Aster, Greta Gerwig, Robert Eggers, the directorial duo known as the Daniels), which has established the studio as a reliable tastemaker; the execution of... See more

Send handwritten letters

In this essay, I go deep on a Great American Bromance: the handwritten letters shared between Ernest Hemingway and F. Scott Fitzgerald. I think most of us are so out of touch touch with letter writing (beyond stiff wedding Thank Yous) that we’d assume letters demand a formal comportment — and are therefore boring, onerous,... See more

Part of what makes fall so accessible to Gen Z is that you can create content about it from inside your bedroom, with a string of orange LEDs, a hot beverage, and a few pumpkin throw pillows. Summer doesn’t offer the same accessibility: Conjuring summer on the feed means vacations (costly) or bathing-suit content (not everyone’s thing). Fall is a... See more

It should take time to figure out which hike you want to take. It should take time to learn how to make bread. It should take time to read, to really read, Toni Morrison or James Joyce. It should take time to figure out what kind of music moves you, and what kind of clothes feel like you, and to discern the different calls a bird makes. It should... See more

Do a lot of work — do a huge volume of work. Put yourself on a deadline so that every week, or every month, you know you’re going to finish one story. Because it’s only by actually going through a volume of work that you are actually going to catch up and close that gap. And the work you’re making will be as good as your ambitions.

the internet’s sprawling databases, real-time social-media networks, and globe-spanning e-commerce platforms have made almost everything immediately searchable, knowable, or purchasable—curbing the social value of sharing new things. Cultural arbitrage now happens so frequently and rapidly as to be nearly undetectable, usually with no extraordinary... See more