Alex Dobrenko

Creativity has two parts:- Creative discovery mode: shuffling things around, exploring. Playful.- Implementation mode: creating something robust and concrete.- Revisit the work the next day in an alert state and assess whether it is ready for linear implementation.

In a 2010 essay, Chris Dixon wrote, "The next big thing will start out looking like a toy." Provocative. What he meant was that new technologies are often dismissed as toys because they undershoot user needs, and that that ones that make it out of toy phase and into the zeitgeist do so because they ride external forces.