“Rough layouts sell the idea better than polished ones. If you show a highly polished computer layout, the client will focus on the execution not the idea. Show a scribble. Explain it. Talk through it. Involve your client. Let them use their imagination.”

“a probability cloud that hasn’t yet fully collapsed into a raindrop of definite reality”

i’m on a conceptual fast for the month of september. i won’t be scrutinizing any new concepts, and will focus my attention on preëxisting concepts, of which there are many (hundreds)

thinking about big things that are made of small things — not small things that became big things

“Because it’s cool” is an underrated way to make decisions

-via Jason Yuan

Authenticity is honoring yourself and others with equal sensitivity to the shifting conditions on the ground. When you are humbled, when you need to adjust your behavior, when you recognize that you’ve strayed from your ideals, those are the exact moments when joy is knocking on your door, asking to come in and light up your life in new ways.

Your m