Tom So

The best story of my own snacking behaviors comes from my time at Stripe. I was focused on revamping the engineering organization’s approach to operating reliable software, and decided that it might also make sense to start an internal book club.

I’m talking about using in-product levers to grow, in place of or in conjunction with external marketing and sales channels. When people can try your product for free, they experience the value of your product before making the decision to pay. This turns more people into happy users, creating more opportunity for them to tell their friends, who in... See more

A natural forest is illegible. A tangle of plants. This is inconvenient from the standpoint of harvesting lumber. How do you quantify yield? Can you even make a meaningful map of this mess? Much easier to clear the forest and plant a legible “scientific” forest. Uniform rows of trees that produce good lumber. Now we can count the trees, make a map,... See more

a very important design choice of the Ethereum blockchain: the concept of Account (the object holding your tokens) and the concept of Signer (the object authorized to move these tokens) are basically the same thing!

While selling into the finance department has historically been a daunting task due to large incumbents in the category, we believe the next-generation of finance software has arrived. There’s a huge opportunity ahead for vendors who identify critical components of the finance workflow that have been grossly underserved by technology.