Tom So

As the broader finance function continues to take on a more diverse and strategic role within organizations, the appetite to invest in software that tangibly improves process efficiency, data-driven decision-making capabilities and overall financial performance management will only continue to grow.

Reorgs are also how teams grow. I remember fondly earning the right to reorganize because we secured new funding or I found a structure that empowered an up-and-coming leader. Team members who thrive are those who figure out how to embrace the opportunities that come with change.

While selling into the finance department has historically been a daunting task due to large incumbents in the category, we believe the next-generation of finance software has arrived. There’s a huge opportunity ahead for vendors who identify critical components of the finance workflow that have been grossly underserved by technology.