Tom Critchlow

Good dashboards anticipate followups. A good dashboard says, "This dip, right here, which I know sticks out immediately? It was caused by our pricing change." A bad dashboard leaves the user wondering, "What happened then?" A good dashboard makes rates of change — week-over-week, year-over-year — immediately apparent. A bad dashboard leaves the... See more

I'm convinced that because Joy knew every part of our business as well or better than almost anyone running them, she was one of those rare CFO's that can play offense in addition to defense. Almost every other CFO I've met hews close to the stereotype; always reigning in spending, urging more fiscal conservatism, casting a skeptical eye on any... See more