Common mistakes when using CAC and/or LTV: using revenue as a proxy for LTV, overestimating LTV when you don't have clear data, failing to take into account the time value of money, not segmenting users by paid vs. organic when doing the math.
Here are some of the details from the initiative that stand out to me:
Emphasis on walking, biking, & high quality transit: Compact development is at the core of this proposal. It leads to walkability and enables efficient, high-quality transit services. This not only reduces carbon emissions but also fosters a sense of community and accessibility.... See more