Timour Kosters
@timourkosters
Timour Kosters
@timourkosters
Assess the potential and spot the openings: “We spent a lot of time thinking about ‘What is the market for this?’ Spreadsheets have been around forever, but most of the time, people use them to track objects: people, companies, simple tables. They're not doing modeling and number crunching, which they were invented for,” says Ofstad. “And when
... See moreMany founders might be tempted to cast a wider net and get more users onto the product — but Ofstad again cautions against moving too quickly here. With just pockets of those click-into-place customer moments, the Airtable team knew it would be an unusually slow path to launch.
The early vision was to democratize software creation. We all felt we had this crazy superpower of being able to build software, which had given us these advantages in our careers. You can have tremendous influence in an organization — even if you’re not in leadership — by building software and deploying it to people. So broadly, we were exploring
... See moreMultiplicity principle: we are not one, we are many
Parts can be seen as clusters of beliefs and emotions and values that get activated at different times, and that can be interfaced with by treating them as if they were actual subminds.