Ted Glasnow

Michael Porter...found that there are only tow paths to winning a market.

1. Operational effectiveness : Performing activities better than rivals 2. Differentiating: Performing activities differently, or performing different activities, thanrivals

Getting press is rarely the way to get started

"In the early days at Thumbtack, so much of our growth was coming from SEO that it made sense for it to dominate our growth roadmap. We spent disproportionate time generating content, earning links, and optimizing conversion on SEO landing pages. Over time, however, it became clear that we were running into diminishing returns from these efforts,... See more

Jim Collins...shares a different approach for identifying your wheel...for larger corporations:

1. Create a list of significant replicable successes your company has achieved 2. Compile a list of failures and disappointments 3. Compare the successes to the disappointments and ask, “What do these successes and disappointments tell us about the... See more

the third wave beyond that – and it's not totally mutually exclusive—is the cellular agriculture wave. It's a little bit of a different animal, pun intended, because cellular agriculture is intending to recreate animal tissue in a lab.