Ted Glasnow

Type of company: Paid-growth driven businesses; Most common North Star Metric: Growth efficiency

The most successful companies optimize monetization in some manner every quarter.

The most effective sales compensation plan at Flexport includes team based quota for managers (including the manager’s output), with no penalty for individual contributors underperforming. Additionally, managers were imcemtivized to drive long-term value by getting equity grants if they ramp new reps faster than average

Everyone targets one (and max three) personas within an organization

[To determine a companies flywheel,] i'd start a list:1. What are the core assets of your business? e.g. cars, content, hardware devices2. What are the core actions users take? e.g. signing up, inviting friends, purchasing3. What are the core needs of your users? e.g. something to watch, a ride, discounts4. What are the natural outputs of your... See more

Often, it is helpful to organize you BD/partnerships team to each type of partnership

Turbo Boosts...include things like:1) PR2) Events3) Brand marketing campaigns