Searching the internet should feel like navigating a grand library of knowledge, where you could weave insights across cultures, industries, and millenia.
Of course it doesn’t feel that way. Today, searching the internet feels more like navigating a landfill.
we’ve turned everything in life into a giant popularity contest–everything you say, everything you experience, everything you see, and even everything you feel–is a product of a giant worldwide counter of likes and follows. It’s a planet-wide exercise in objective convergence, a giant narcissism amplifier that cynically assumes that competing for m... See more