Steyn Viljoen

We know that if you’re starving, lonely, or in pain, you’ll probably get happier if you get food, friends, and relief. After that, the returns diminish very quickly. You could read all the positive psychology you want, take the online version of The Science of Wellbeing ("Yale’s Most Popular Course Ever!”), read my post on hacking the hedonic... See more

The lush atmospheric setting Ocean stages invites the listener to build on it with even more connections and associations from their own experiences and to find their own feelings in the images that arise. Some might call this concatenation of elements a “vibe”: something that’s difficult to pin down precisely in words but that’s evoked by a loose... See more

I think bookstores turned out to be weirdly sticky simply because people like being in bookstores. Going to a bookstore is an aesthetic experience. It's fun. It's something to do with your family. It is a pleasant feeling to be surrounded by physical books. It is a pleasant feeling to browse. It is a pleasant feeling to be the kind of person who... See more

Techno-Industrials are addressing larger markets than most software companies can.

They use whichever tools they need to provide better solutions to key bottlenecks with better unit economics than incumbents.

They are more capital efficient than most investors expect.

And they have to be more strategically sound than the average software company.

B... See more