Steven Leshinger

The good new is there's still untapped opportunity to build social accounts for these b2b niches. B2B doesn't mean boring. Every niche has its watering holes:

• Excel pros have their meme accounts


• PMs follow productivity threads


• Data analysts have their tutorial channels


• RevOps people share automation hacks

Build the media (social, community) that should ... See more

Pre-requisites to Growth teams are:

1. Company has achieved a product-market fit (because you can’t scale something you haven’t validated the need for yet)


2. Company has enough data to apply experimentation-first approach (otherwise just keep launching and doing pre-post analysis)

How does the business acquire, retain, and monetize the customers to get to a desirable revenue output?

Poet and novelist Charles Bukowski on forging your own reality:

"I was waiting for something extraordinary to happen but as the years wasted on nothing ever did unless I caused it."

Author Francois de La Rochefoucauld reminds us that we often justify our mistakes rather than addressing them:

"We try to make virtues out of the faults we have no wish to correct."

"Think about the little things you enjoy, then turn around and do them for someone else.

If you feel relief when someone asks a question in class, then other students are probably relieved too. Be the one who asks.

If you love it when a friend calls to check in, your friends probably love it too. Be the one who calls.

If it makes your whole day whe... See more

"You are better equipped to deal with stress when you are moving.

When you feel tense or frustrated or worried, it is difficult to think your way into feeling better. The more you think about the situation, the larger it becomes in your mind. Trying to think your way out of it often leads to a spiral of overthinking and rumination.

The first step i... See more

I.

"To learn, wander. To achieve, focus."