Sterling Proffer
@sterling
Sterling Proffer
Left-Curving DAOs
lght.mirror.xyz
If you can sell a book, which is the most oversaturated and underpriced product in the world, you can sell anything.”
William Deresiewicz • The Death of the Artist: How Creators Are Struggling to Survive in the Age of Billionaires and Big Tech
Until you recognize that they are adjacent users and commit to helping them, they will remain adjacent. They aren’t going to get there on their own. You have to be passionate about them and learn to view the product from their eyes. If you don’t focus on them, growth slows and your cohorts decay.
Bangaly Kaba • The Adjacent User Theory
Social media and creators drive viewers to TV shows, movies, and games
www2.deloitte.com
