Sterling Proffer

9. Create new kinds of art: Web3 gives artists new tools and a new language for creative work. Artists should embrace these opportunities to experiment and try new ways of presenting their craft.

The cycle is dizzying and numbing: The allure of authenticity invites fascination and then, inevitably, skepticism. All along, truth and trust aren’t celebrated; they’re destabilized.

12. Curate your own marketplace: The more new content gets created, the more curation matters. As the music industry transitions to web3, curators who add context and meaning to music, and guide us through what’s good and what’s not, will become increasingly important.

Building Habit—Not Page Views—Matters Most For Keeping Subscribers, Data Analysis Finds