Sterling Proffer

Some users have already burned out, which raises the question of how many people with a coveted pro deal will find Substack’s grind unsustainable once they exhaust their advances. At the same time, many other writers simply won’t be able to make a living on Substack no matter how hard they try. But nevertheless, Substack’s growing cast of... See more

"The one unforgivable sin is to be boring."

14. Reward Your Biggest Fans

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Despite the recent downturn, the music industry’s interest in web3 is still as strong as ever. Artists, managers and labels are all coming around to the idea that web3 represents a massive opportunity to re-architect how musicians earn a living and connect with their fans. As an artist or manager, you might be wondering what your web3 strategy is... See more

2. Fractionalize ownership with royalty-bearing NFTs: “Fractional ownership” is one of the more widely discussed use cases around NFTs. Here, a fraction of a song is sold as an NFT, with the owner then being entitled to the equivalent portion of royalties generated from the commercial exploitation of the song.