Sterling Proffer
@sterling
Sterling Proffer
Enjoyment appears at the boundary between boredom and anxiety, when the challenges are just balanced with the person’s capacity to act.
Mihaly Csikszentmihalyi • Flow: The Psychology of Happiness
“A writer,” said Thomas Mann, “is someone for whom writing is more difficult than it is for other people.” More difficult, because there is more for you to do, more that you know how to do, and because you hold yourself to higher standards.
William Deresiewicz • The Death of the Artist: How Creators Are Struggling to Survive in the Age of Billionaires and Big Tech
The Death of the Artist: How Creators Are Struggling to Survive in the Age of Billionaires and Big Tech
William Deresiewiczamazon.comOnce you have hypotheses for who is successful and why they are successful, you can hypothesize possible adjacent users segments. This will involve changing one or more of the vectors that you identified.
Bangaly Kaba • The Adjacent User Theory
To understand your adjacent users, it is helpful to understand the attributes of who is successful today and why they are successful. The reason this is helpful is that your adjacent user is different on one or more of these attributes (but not all). These attributes create vectors of expansion.
Bangaly Kaba • The Adjacent User Theory
#401 - Rory Sutherland - The Psychology Of Transport, Google Maps & Bear Attacks
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