Sterling Proffer

In its early days, Substack primarily catered to a certain set of internet-savvy writers and journalists, lured by the promise of monetizing a direct relationship with their readers. But as it morphs from a niche publishing concern into a heavyweight start-up mentioned in the same breath as Twitter and Facebook, its user base is proliferating... See more

Practice too little, and you never become world-class. Practice too much, and you increase the odds of being struck down by injury, draining yourself mentally, or burning out.

I suggested that Substack’s day of reckoning may still lie ahead. The bigger Substack gets, the more ideologically diverse its author pool becomes, the greater the chances for highly inflammatory, potentially harmful content.