Ad legend Bill Bernbach letter on creativity, written in 1947:

Dear ________:

Our agency is getting big. That’s something to be happy about. But it’s something to worry about, too, and I don’t mind telling you I’m damned worried. I’m worried that we’re going to fall into the trap of bigness, that we’re going to worship techniques instead of substance

“Every journey is a question of sorts, and the best journeys are the ones in which every question opens into deeper and more searching questions.”

— Pico Iyer, The Pilgrim’s Way on Waking Up

What goes too long unchanged destroys itself. The forest is forever because it dies and dies and so lives.

The faster you’re moving the more you’re in fear. The more you’re in fear, the more you’re thinking about yourself. The more you’re thinking about yourself, the less compassion and kindness you have for others.

from this Reel.