The takeaways? Consumers are redefining what value means to them, which is undoubtedly influencing how they shop. Discount and wholesale channels continue to attract consumers across age groups and income levels (for example, 80 percent of surveyed US Gen Zers report having shopped at a wholesaler in the previous month).29 Brands will need to... See more
Donning a Milady PFP (profile picture) on Twitter enters you into a distinct cyber universe: a universe where up is also down, schizzed is normie, hackers are white knights, and — crucially — art is finance.
And yet brands and influencers alike still cling to follower count because the truth of the matter - the increasing randomness of reach - is just too hard to accept.
I sent the essay to some of my most prolific, creative friends, and they all resonated deeply. Faces materialized in my mind like photographs developing in solution. The indie hacker from Paris who has built four bootstrapped micro SaaS businesses with Loveable. Researchers in China taking apart viral closed-source products and launching... See more