If you try to make your online presence more lore-worthy in order to be legible to these platforms, you could end up falling asleep at thewheel of the algorithm. You might even wake up one morning to find that the fancamyou liked to imagine watching you has suddenly become real.
We’re looking at what’s going on in the world and using words to help people make sense of it. It’s ultimately a service to the reader — here’s what’s happening out there, why it’s important, and what it means for you.
Whenever I asked Yarvin about resonances between his writing and real-world events, his response was nonchalant. He seemed to see himself as a conduit for pure reason—the only mystery, to him, was why it had taken others so long to catch up. “You can invent a lie, but you can only discover the truth,” he told me.
Last month, trailblazing Chinese rapper Jackzebra told Dazed that China’s youth “don’t fuck with techno anymore” and are instead gravitating towards the “freedom and chaos” of hardstyle and hyperpop.