Robert Shiller coined narrative economics, arguing that stories drive economic behavior. I think we are in a new iteration of all of this where the stories aren't just influencing economic activity, they are the economic activity. Attention is a precursor to wealth (in many ways) and speculation drives it.
“How do you take the avant garde and put it into the mainstream?” says Clark of ISOLARII’s goals. “It’s about these little niches and pockets of resistance from around the world. But it's also about trying to get into mass pop culture.”
If you try to make your online presence more lore-worthy in order to be legible to these platforms, you could end up falling asleep at thewheel of the algorithm. You might even wake up one morning to find that the fancamyou liked to imagine watching you has suddenly become real.
That’s what you did with Glissant – you created this moment where you were able to bridge popular culture and philosophy, and put Glissant’s totally essential worldview into so many new hands.
Creative Futures Counterstructures (CFC) is Mozilla Foundation’s 10-week cultural R&D residency where creative technologists and communities come together to imagine, test, and build alternative tech infrastructures.
Through critical learning sessions, hands-on workshops, collaborative play, and a public exhibition, residents will design and... See more