Severin Matusek

Post-individuals have a desire to belong, to be seen and recognised beyond economic compensation or status. As an answer to the individualism of the creator economy, metalabels are a new paradigm where groups of people team up under a shared purpose to create public releases that manifest their point of view.

What kind of memetic monsters evolve in a primordial stew made of fractalized identities, multipolar geopolitics and viral media? Conspiracy theories, of course.

A number of recent studies, while small in scale, have suggested that we grieve the loss of friction that comes from skipping over time-intensive or frustrating tasks, particularly in creative scenarios.

Imagining a world where a metalabel is a common paradigm that people create. Where the output is a little bit slower. Where there is more deliberation, more pairs of eyes on things. I think it’s just a healthier experience.

Right now AI is fun parlor trick; it’s closer to personal tool than anything that will be deployed reliably enough to do the kind of economic shifting that its investors are betting it will.

We also couldn't really participate in building Web2, in part because of our age, and because it was pretty localized who was building it.