Severin Matusek

Because brands are constrained by the number of people who come in contact with them, they are directly affected by the accessibility and velocity of information.

Oupi Goupi is shared by many, from film theorists who drew parallels between Lakaka’s work and that of Godard to cartophilists who are collecting newly produced Goupiland Pokémon-coded cards.

Consistency and quality are everything.

The way that we engage with media on the internet has become laden with fandom energy. All narratives on the internet have become subsumed under the umbrella of‘content’, no matter their scale or veracity. They all have the potential to gather lore, because they can all be read the same way—like fictional media franchises. Thisincludes everyday... See more

Today's sincerity is less about saving the world and more about building a world worth saving, starting with your own corner of it.

Generative AI is disruptive, is transformative, and is reducing friction, but the economic incentives for using it are geared far less toward supercharging human potential and much more toward producing abundant slop.