. I did marketing there, which basically amounted to drafting tweets that promoted a hypothetical product in unflinchingly positive terms. I remember on several occasions being reprimanded for not using enough emojis in my tweets.
A confusing contradiction is unfolding in companies embracing generative AI tools: while workers are largely following mandates to embrace the technology, few are seeing it create real value.
What is needed, Citarella’s strategy suggests, is an understanding of a kind of post-internet politics, where, like it or not, online life is embraced as part and parcel of how modern belief systems are formed.
I deeply believe that the Trojan horse for crypto adoption is intellectual property (IP) because of its ability to create trust and credibility in a space that lacks the ladder, and memecoins, like NFTs, are a form of IP.