Sublime

This is end-user programming, a vision for empowered computing pursued by bright-eyed computer science visionaries.

Still haven't found the original story but here is one https://blog.codinghorror.com/new-programming-jargon/... See more

At Ink & Switch, we believe that software should be extensible in an easy, everyday manner. We believe users want to automate, customize, or even make their own tools without much ceremony. History offers us some great examples.