Sublime
An inspiration engine for ideas
Chris Dixon, Author at Andreessen Horowitz
a16z.com
b2b marketing 101
first do transactional marketing
transactional marketing is activities that create sales tomorrow
includes
- cold email
- paid ads
- creator marketing
- cold dms
- remarket to everyone who touches the site
until you have exhausted these do nothing else
This is true only because we’ve changed the physics of culture and society towards “information”
When we choose to dematerialize our culture and society to become information bits and clusters. Connected over networks / media rails. We lose the literal “thing-ness” that persists




I've been thinking about Venture aesthetics a lot
Most are nothing burgers, but there are a few that are shifting or are clearly stuck in the mud
So I've been collecting website screenshots to categorize them
I'm curious how they'll change over these next few years https://t.co/MSooQjN1kJ