Sublime

Just in case their intentions as members of the attention resistance were not clear enough, Hollier and Tang posted a manifesto that opens with a diagram that reads: “Your [clock symbol] = Their [money symbol].”

The phrase paying attention is well-worn figurative language, and there is some useful meaning in this cliché. Attention has a cost. It is a this-or-that, zero-sum game. We pay attention to one thing, either through conscious decision or because our attentional filter deemed it important enough to push it to the forefront of attentional focus.