Sublime

Bring Your Own Audience (BYOA) platforms focus on enabling value generation for creators who lead an existing fan base there.  BYOA’s core value is not top of funnel discovery, there is no algorithm creators have to dance around to get eyeballs. With BYOA, the creator’s job is to drive traffic to the BYOA platform, and the platform’s job is to... See more

Similar to Zhang Yiming, Mark Zuckerberg doesn’t care very much about the content on his platforms and is much more interested in technology and AI.

His product philosophy focuses on combining intuitive design, human psychology, and what’s technologically feasible. After these are melded, economic viability naturally comes afterwards.

Didi does something that I suspect even Travis and Uber, as Machiavellian as they are in the US, couldn’t even imagine and see it coming. Didi starts investing in all of Uber’s rivals around the world including Lyft in the US and Ola in India and Grab Taxi in Southeast Asia, and they announced that they’re going to literally, it's like the allies f... See more

This brings anyone in the social media game an important lesson: enabling and preserving a path from newcomer to middle class is crucial for maintaining a moat. When it becomes too hard to “make it” in established channels, the door opens for new channels to take off.

How did an app designed by two guys in Shanghai managed to run circles around U.S. video apps from YouTube to Facebook to Instagram to Snapchat, becoming the most fertile source for meme origination, mutation, and dissemination in a culture so different from the one in which it was built?